WhaTech - Information Technology and Market Research News

Pexapark raises €20m of fresh capital to accelerate global renewables growth

2023-09-29T07:18:13+10:00

Pexapark, the specialist provider of PPA price reference, risk and portfolio management software and advisory services for renewable energy, has secured €20m in Series C funding to underpin its rapid growth in the global renewable energy markets.

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The new funding round, led by global technology investor Telstra Ventures, with participation from Swisscom Ventures and the A&G Energy Transition Tech Fund, will give significant impetus to Pexapark as it helps its customers navigate new opportunities and risks at a pivotal moment in the energy transition.

“The renewable energy market is experiencing significant and sustained growth, driven by its cost competitiveness and robust political support,” said Michael Waldner, CEO, Pexapark.

“Despite this, renewable energy investors face a complex set of challenges, from market opacity to price volatility and regulatory pressures. In this dynamic landscape, possessing both market intelligence and energy risk management capabilities has become absolutely critical.

These capabilities are crucial not only for competitively pricing energy but also for safeguarding capital by effectively managing exposure to market risks.”

“This fresh injection of capital takes us into the next exciting phase of our mission to equip renewable energy players around the globe with the expertise, processes, and systems to thrive amid evolving market dynamics.”

The investment will finance further innovation in Pexapark’s offering, which encompasses the market’s trusted reference prices for power purchase agreements (PPAs) in Europe, PPA transaction advisory services, and Pexapark’s unique energy risk and portfolio management software, PexaOS.

Together, these services have been adopted by over 200 renewable energy, storage and green hydrogen players across Europe, including leading companies such as Octopus Energy Generation, Statkraft, BP, EDF Renewables and Covestro.

Pexapark currently brings price transparency to 19 individual markets and has supported more than 30GW of PPA deals to date. PexaOS is now being used by Independent Power Producers (IPPs) and funds to actively manage 13 GW of renewable energy assets across Europe.

Capitalising on the global presence of Telstra Ventures, Swisscom Ventures and A&G Energy Transition Tech Fund, which together hold extensive technology investment portfolios spanning Europe, the USA, Asia, Australia, and Latin America, Pexapark is aiming to expand its team and offerings further to meet global demand.

Albert Bielinko, Partner at Telstra Ventures, said: “We invested in Pexapark because we believe they will become the global leader in energy risk management software for investors in renewable energy, as well as the leading source of market intelligence for renewable power purchase agreements.

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“Signing PPAs is crucial to ensure new renewables projects can be financed and Pexapark provides a critical service that makes this process more efficient. As the world transitions to renewables, and government subsidies are gradually removed, we believe Pexapark’s services will be indispensable.

Pexapark also has an iconic team who structured the first PPAs in Europe many years ago.”

Jennifer Webb, Investment Director at Swisscom Ventures, said: "We have backed Pexapark because it is uniquely positioned globally to support renewable energy market participants in addressing price volatility and regulatory changes, as this market grows and matures."

"Swisscom Ventures finds strong alignment with Pexapark's mission of improving market effectiveness in the renewables industry, an industry seeing investment outpacing that of fossil fuels. When we examined this market, we were impressed by the strength of this team and the depth of their expertise.

We are excited to support the Pexapark team as they work together to expand the reach and impact of the company."

Juan Diego Bernal, Managing Director at A&G Energy Transition Tech fund, said: “In ever more volatile electricity price markets, where it's increasingly difficult to predict their future evolution, new tools and capabilities are needed to address these complexities and ensure a fair and efficient energy transition for all.

“In this regard, Pexapark is the undisputed leader in Europe, offering data-driven products and services that provide better insights and transparency into the electricity markets and energy trading through PPAs. In essence, Pexapark assists renewable energy investors and offtakers in making more informed decisions and managing their portfolios in an automated manner.

We are very proud to have Pexapark as part of our portfolio of companies and to contribute value to its international growth.”

The new investors join Pexapark’s pool of leading investors including RP Global, Encavis, BayWa r.e. Energy Ventures, S&P Global and Fluence Energy, Inc.

– highlighting Pexapark’s position as a trusted leader in European renewable energy. The Series C funding round was supported by Arctic Securities and Walder Wyss.

About Pexapark:

Pexapark is an award-winning market intelligence, software and advisory company, specialised in renewable energy. With more than 30,000 MW of renewable PPA transactions supported, Pexapark is the reference for buying, selling and managing renewable energy.

Pexapark’s PPA reference prices increase transparency across 19 markets. Our advisory team and software suite enable leading companies to close successful PPA transactions, manage their market risk and monetise their renewable energy investments.

Pexapark was founded in 2017 with the purpose of accelerating the energy transition towards net zero by creating an efficient market for renewable energy.

For more information, please get in touch with us at hello@pexapark.com

About Telstra Ventures:

Telstra Ventures Accelerates the Extraordinary – we fuel the growth of standout disruptors. In our first ten years, 92 investments have generated 38 liquidity events including Auth0, BigCommerce, Box, Cloopen, CrowdStrike, DocuSign, Rancher, Skillz, Snap, and Whispir.

To date, our Revenue Acceleration Platform has driven > US$500 million in revenue for our portfolio companies, extending their reach across Australia, Asia, UK and the US. In 2022, we announced the close of our third fund, bringing Funds Under Management to US$1 Billion.

To see our full portfolio and learn more, visit www.telstraventures.com.

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Currencycloud accelerates Chinese customer growth across APAC

2023-09-29T07:17:21+10:00

Currencycloud, the experts simplifying business in a multi-currency world, has more than tripled its Chinese customer growth rate across Asia-Pacific since establishing its APAC headquarters in 2021, with its Chinese client base expanding from 4 to 12 organisations across the region.

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As one of the world’s largest economies, China plays a pivotal role in cross-border transactions and currency flows. The country’s rapid adoption of digital payment methods along with the rise of e-commerce, has led to a substantial increase in the volume of cross-border transactions in recent years.

“China stands as a pivotal cross-border market poised to emerge as the epicentre of a flourishing fintech ecosystem,” said Rohit Narang, VP of Visa Cross-Border Solutions, APAC. “We aim to continue facilitating swift and seamless transactions with higher visibility, at lower costs and greater interoperability for our customers”.

Collaboration at the heart of customer growth in China

Currencycloud is also collaborating with local partners and institutions to drive advancements in cross-border payments and multi-currency account management.

To that end, Currencycloud has partnered with XTransfer, a financial technology company headquartered in Shanghai, China, to render one-stop, cross-border financial and risk management services to small- and medium-sized enterprises (SMEs).

Violas Xiao, Singapore CEO of XTransfer, said: “The seamless integration of our payment collection service with Currencycloud's plug-and-play platform optimised our payments infrastructure, enabling us to elevate our service offerings and expand our clientele to countries such as Canada, Europe, and the United States. We are also able to provide customers with accelerated trade cycles and streamlined payment flows through Currencycloud’s APIs, simplifying our clients' experiences while reducing our operating costs by 80 percent.”

Visa Cross-Border Solutions launched in Asia-Pacific

The news comes following the announcement of Visa Cross-Border Solutions, a division of Visa Inc, which combines the best of Visa’s existing cross-border and cash management solutions with those of Currencycloud, which it acquired in late 2021. Visa Cross-Border solutions, which will offer sophisticated cross-border money movement solutions to banks, fintechs, and corporates, is a major next step for the firm’s strategy in China and the Asia-Pacific region more generally.

The solutions suite will enable a range of capabilities including receiving payments in multiple currencies, foreign exchange (FX) with persistent and real-time rates, multi-currency wallets that hold more than 35 currencies, and the ability to send payments to more than 180 countries.

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Top Reasons to Hire a Mobile App Development Company

2023-09-29T07:16:05+10:00

Mobile apps are a rage these days. The increased use of mobile phones has raised the necessity of developing a mobile app to promote your business. Having a mobile app is one of the best ways for your business to improve its efficiency, enhance user experience, and have a competitive advantage.

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There are various benefits to developing a mobile app in-house. But, employing a whole team to develop a mobile app can be expensive.

It is better to hire a mobile app development company for the same to get an end-to-end customized app development, with interactive UX/UI designs, and more.

Apart from this, there are many other reasons why you should hire a mobile app development company for your app development project.

Reasons to Hire a Mobile App Development Company

Hiring a mobile app development company allows you to connect with expert developers who can provide hassle-free workflows and tailored solutions for your apps. Here are some other reasons to hire a mobile app development company for your project:

1. Expert Team of Developers

One of the top reasons to hire a mobile app development company is the availability of expert developers with different technical expertise under one roof. Whether you require a developer for full-stack, front-end, back-end, Android, iOS, or other, you can get them all from one company

It can help you to get a team of well-experienced and expert developers working solely on your app development project. These developers have good experience in working on various programming languages, frameworks, platforms, and engines.

2. Hassle-free Development Process

The experienced and certified teams of a custom mobile app development services provider include developers designers, coders, testers, and other professionals. {loadads}Their efficient working process can deliver hassle-free workflows.

Their industry knowledge and market insights empower efficient planning and execution, streamlining the development process. This expertise leads to on-time project delivery, minimizing delays and ensuring a smoother trajectory from conceptualization to app deployment.

Clients benefit from this seamless workflow as it reduces complexities, mitigates potential bottlenecks, and ultimately results in a polished, high-quality mobile app that meets or exceeds expectations within the stipulated timelines.

3. Tailored Solutions

A mobile app development company can also provide you with tailor-made solutions to meet the specific requirements of your app development project. They can also create custom apps for Android and iOS platforms and various other mobile apps, driving improved user engagement and business growth.

The team will take optimum time to understand your goals, target audience, features and functionalities, and unique challenges. It will create a tailored solution that aligns with your business objectives.

4. User-Centric Design

We all know and believe that the ‘First impression is the last impression.’

The first thing that a customer notices in your app is its design. The design of the app must be user-friendly.

A reliable mobile app development company conducts thorough user research, employs dedicated and experienced UX/UI designers to create intuitive interfaces, and conducts usability testing to gather user feedback. They prioritize customization and personalization, allowing for tailored experiences.

By leveraging this strategy, mobile app development companies can create user-centric apps that meet user expectations, enhance satisfaction, and drive engagement.

5. Quality Assurance

Partnering with a mobile app development company assures a primary benefit: quality assurance. Crafting a reliable and high-quality app is vital for user satisfaction.

These firms prioritize robustness, conducting rigorous testing to identify and eliminate performance-hindering bugs. Their meticulous attention to detail guarantees a seamless, easy-to-navigate app, enhancing user experience.

Through comprehensive testing and troubleshooting, they ensure a top-notch product, bolstering app reliability. This commitment to quality underscores the significance of collaborating with a professional mobile app development company, ultimately resulting in a refined and polished application that meets stringent quality standards and exceeds user expectations.

You can also hire app developers in India, as they assure a high-quality app experience.

6. Adaptability

A reputed development company stays up-to-date with the latest technology trends, allowing them to incorporate cutting-edge features and functionalities into your app. They possess the flexibility to adjust and accommodate changing requirements throughout the development process, ensuring that your app aligns with your evolving business needs.

Adaptability allows the mobile app development company to deliver a high-quality, innovative, and tailored solution that meets your specific requirements and keeps your app competitive in the dynamic mobile app market.

7. Cost & Time-Effectiveness

Hiring a mobile app development company can provide significant cost & time-effective benefits. These companies have experienced teams and streamlined processes in place, which allows for efficient development and reduced time-to-market.

They have the expertise to handle complex development tasks, resulting in faster project completion.

Additionally, mobile app development companies can offer cost-effective solutions by leveraging their existing infrastructure, resources, and expertise. They can provide accurate cost estimates upfront, avoiding unexpected expenses and ensuring budget adherence.

Hiring a mobile app development company can lead to cost savings, faster development cycles, and improved resource allocation.

8. 24x7 Team Availability

Having a mobile app development company with 24/7 team availability proves invaluable. It ensures uninterrupted progress, addressing issues promptly regardless of time zones.

This availability fosters swift problem-solving, crucial for meeting deadlines and tackling urgent matters effectively.

Real-time assistance also enhances client communication and feedback incorporation, leading to a more streamlined and efficient development process.

Whether it’s resolving technical glitches, optimizing performance, or implementing client feedback, having a round-the-clock team significantly expedites app development, ultimately ensuring a superior and timely product delivery.

9. Scalability & Flexibility

A mobile app development company offers the advantage of scalability and flexibility, allowing businesses to adapt to changing demands and effectively manage growth. With a dedicated team of professionals, a mobile app development company can rapidly scale up or down resources based on project requirements, ensuring efficient development cycles and timely delivery.

Moreover, their expertise in diverse technologies and platforms enables them to build flexible solutions that can easily integrate with existing systems or accommodate future enhancements, providing businesses with the agility to stay competitive in a dynamic digital landscape.

10. Post-Delivery App Maintenance & Support

Hiring a mobile app development company offers the invaluable benefit of post-development app maintenance and support. After the app’s launch, ongoing maintenance is essential to fix bugs, update features, and adapt to evolving technologies.

A professional firm ensures timely updates and support, preventing downtime and ensuring a seamless user experience. Their expertise guarantees efficient issue resolution and integration of new functionalities, keeping your app competitive and user-friendly.

proactive approach to maintenance, backed by dedicated support, allows your app to evolve, scale, and remain secure, enhancing its longevity and overall success in the ever-changing mobile app landscape.

Conclusion

In a rapidly evolving digital world, partnering with a mobile app development company is an investment in quality, efficiency, and sustained competitiveness. Hiring a mobile app development company in New York is an astute decision for businesses seeking to thrive in today’s app-driven landscape.

These firms offer a plethora of compelling reasons to opt for their services, including access to expert developers, hassle-free workflows, tailored solutions, and user-centric design.

Moreover, their commitment to quality assurance ensures the delivery of reliable and high-quality apps. The adaptability of these companies, coupled with cost and time-effectiveness, ensures that projects are efficiently executed and meet evolving business needs.

Additionally, their 24/7 team availability, scalability, and post-delivery app maintenance and support provide the necessary agility for successful app development.

Also read: "Top 10 Mobile App Development Companies in the USA"

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Unleashing the Power of Guest Posting Services for Unparalleled SEO Success

2023-09-29T07:15:12+10:00

In the constantly evolving digital landscape, leveraging guest posting services is a pivotal strategy for enhancing online visibility, fostering brand authority, and driving organic traffic. By diving into the myriad benefits and nuances of guest posting, we unravel the potential it holds for businesses aiming to outshine in the competitive online sphere.

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Understanding Guest Posting

Guest posting, often termed guest blogging, signifies the practice of contributing content to another individual's blog or website. This practice enables brands to establish a presence within their industry, reaching out to new audiences, fostering relationships, and enhancing their SEO rankings through high-quality backlinks.

Why Guest Posting Services Are Integral

Boosting Organic Traffic: Engaging with guest posting services opens up avenues for increased organic traffic. By tapping into a wider audience from host blogs, brands can funnel this traffic back to their own sites, thereby enhancing online visibility and lead generation.
Building Brand Authority: Crafting well-researched and insightful content positions brands as authorities in their niche. Guest posting on reputable platforms amplifies this effect, earning the trust of new audiences and solidifying the brand's reputation.
Securing Quality Backlinks: Backlinks form the backbone of SEO. Guest posting services facilitate the acquisition of these quality backlinks from high-authority domains, which significantly boost the site’s SEO ranking.

Selecting the Right Guest Posting Services

Identifying and partnering with the right guest posting services is paramount. A meticulous approach ensures that the chosen service aligns with the brand’s objectives, industry, and target audience, ultimately maximizing the benefits.

Relevance and Authority: Opt for services that specialize in your niche and have a track record of working with authoritative blogs. This guarantees relevance and a higher chance of acceptance of your guest posts.
Quality of Content: The essence of successful guest posting lies in the quality of content. Seek services renowned for crafting compelling, well-researched, and original content that resonates with the audience and adheres to SEO best practices.
Customization and Flexibility: A one-size-fits-all approach seldom works in guest posting. The chosen service should offer customized solutions, adapting to the unique needs and objectives of your brand.

Maximizing Impact Through Strategic Guest Posting

Strategic guest posting encompasses more than just publishing content on external blogs. It involves a comprehensive understanding of the brand’s goals, audience, and industry trends.

Target Audience Insight: Tailoring content to meet the interests, needs, and pain points of the target audience is essential. This ensures higher engagement, conversions, and brand loyalty.

Keyword Optimization: Integrating relevant keywords strategically within the content enhances SEO rankings. This requires thorough keyword research and an understanding of search engine algorithms.

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Call-to-Action Integration: Every guest post should include a compelling call-to-action, guiding the readers towards the desired action, be it visiting your website, subscribing to a newsletter, or making a purchase.

Monitoring Results and Refining Strategies

Post implementation of guest posting services, it is crucial to monitor the results meticulously. Analyzing key metrics such as traffic, engagement, backlink quality, and conversion rates aids in assessing the effectiveness of the strategy and making necessary refinements.

Analytical Tools Utilization: Employing advanced analytical tools provides insightful data, enabling brands to measure the impact of their guest posting efforts and optimize accordingly.

Feedback and Adaptation: Gathering feedback from the audience and adapting content strategies based on this feedback is essential for continuous improvement and sustained success.

Conclusion

Guest posting services hold the key to unlocking unparalleled SEO success and online visibility. By embracing this dynamic strategy, understanding its intricacies, and implementing it effectively, brands can navigate the complexities of the digital world, establish authority, and foster lasting relationships with their audience.

The journey towards SEO excellence is intricate, but with the right guest posting partner, the path becomes significantly more navigable and rewarding.

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Telenor Internet Speed: Unveiling Top-Notch Connectivity

2023-09-29T07:08:05+10:00

In an era where connectivity determines success, Telenor Internet Speed stands out as a beacon of reliability and efficiency. Let's delve into the intricate details and explore why Telenor's internet speed is the epitome of top-notch connectivity, offering a seamless online experience for users around the globe.

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Exceptional Speed and Reliability

Telenor's Internet service is synonymous with exceptional speed and unwavering reliability. Empowered by cutting-edge technology, it ensures users enjoy seamless connectivity, whether they are streaming high-definition videos, participating in video conferences, or indulging in online gaming.

The robust infrastructure guarantees minimal downtime, making Telenor a preferred choice for many.

Comprehensive Coverage

Spanning across diverse geographical landscapes, Telenor's extensive network coverage ensures that users remain connected, irrespective of their location. Whether in urban hubs or remote countryside, the quality of Telenor Internet speed remains unparalleled, eliminating barriers and fostering digital inclusion.

Customized Plans for Diverse Needs

Understanding the unique needs of different users, Telenor offers a plethora of internet plans. From unlimited data packages for heavy users to affordable plans for budget-conscious consumers, there is something for everyone.

Each plan is meticulously crafted, ensuring optimal satisfaction and value for money.

Advanced Technologies

Telenor harnesses the power of advanced technologies such as 4G and 5G to provide lightning-fast internet speed. The adoption of these technologies not only enhances the user experience but also prepares the network for future advancements, reinforcing Telenor's commitment to innovation and progress.

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Unmatched Customer Support

A cornerstone of Telenor’s success is its dedication to customer satisfaction. The company boasts a team of highly trained professionals ready to assist users round the clock.

Any queries or issues regarding internet speed are promptly addressed, reflecting Telenor’s unwavering commitment to its users.

Secure and Safe Connectivity

In an age where online security is paramount, Telenor takes stringent measures to safeguard users' data. The implementation of robust security protocols ensures a secure online environment, fostering trust and confidence among its user base.

Sustainability and Responsibility

Telenor is not just a telecommunications giant; it is a responsible corporate citizen. The company is at the forefront of promoting sustainable practices, minimizing its carbon footprint, and contributing to environmental conservation.

The green initiatives undertaken by Telenor are testament to its commitment to a better and more sustainable future.

Competitive Pricing and Value-Added Services

Telenor’s internet services are not only superior in quality but are also competitively priced. The addition of value-added services such as music streaming, cloud storage, and online security further enhances the overall user experience, providing more_ than just internet connectivity.

User-Friendly Apps and Platforms

Telenor offers user-friendly apps and platforms, enabling users to manage their accounts, monitor data usage, and customize plans effortlessly. The intuitive interfaces are designed with user convenience in mind, ensuring a hassle-free digital experience.

Global Recognition and Awards

Telenor's commitment to excellence has not gone unnoticed. The company has received numerous awards and accolades globally, affirming its position as a leader in the telecommunications industry.

The recognition underscores Telenor’s relentless pursuit of innovation and customer satisfaction.

Conclusion

Telenor Internet Speed is a harmonious blend of innovation, reliability, and user-centricity. The company’s dedication to providing exceptional internet services, coupled with its commitment to sustainability and customer satisfaction, sets it apart in the competitive telecommunications landscape.

Whether you are a casual browser, a gaming enthusiast, or a business professional, Telenor’s internet speed promises a seamless and enriching online experience.

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Retain/Attract more Customers through Dental Marketing Services

2023-09-29T07:07:13+10:00

Dental marketing services help dentists build their online presence, increase website traffic, increase brand awareness and generate more leads.

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Dentists can hire or partner with a dental digital marketing company that offers dental marketing services to connect with their potential patients.

Dental marketing helps the dental business achieve a favorable brand reputation in the industry and attract new patients to the clinic. A dedicated marketing approach retain more patients and build a loyal customer.

The best dental marketing company provide dental marketing services like SEO optimization, social media marketing, local SEO, promotions and building better personal relations.

Retain/Attract more Customers through these Dental Marketing Services.

Focus on local SEO

Search Engine Optimization (SEO) has become an inclusive part of marketing campaigns. Dental business websites need SEO optimization to reach a large audience and build a greater online presence.

The dental digital marketing company promote marketing services that cater to your dental practice needs. Local SEO is one of the most profound marketing services used by the best dental marketing company.

Local SEO targets keywords that are relevant to a particular vicinity or locality so that the search pages recommend your dental practice to the potential patients searching for your services/ treatments online. {loadads}For instance, Local SEO relevant keywords for dental business can be like "dentist near me", or "dental clinic near me".

Understand Your Marketing Objectives

Every business has the marketing objective that businesses want to achieve through marketing services. It is important to be precise with marketing objectives and goals.

This helps the dental digital marketing company apply the right marketing strategies for your dental practice. Marketing objectives for the dental business involves building brand reputation, increasing brand awareness, increasing dental business website traffic, generating lead, attracting more patients, retaining existing patients, and positive online reviews and feedback.

The most common marketing strategies used by dental businesses are:

Local SEO
Social Media Marketing
Brand Reputation and Reviews
Optimized Website Content
Creative and Informative Content
SEO Blogs
User-friendly website
Effective Communication
PR relations

Effective Communication

Effective communication builds trust among patients which leads to brand loyalty. The existing patients who are happy about your dental practice services or treatments spread positive feedback and recommend your dental clinic to their acquaintances.

If a patient finds your dental treatment satisfactory, they are most likely to revisit and recommend others.

Ongoing and continuous communication in the form of follow-ups, after-treatment check-ups, emails, social media engagement and coupon codes that motivate the patient to revisit your dental clinic. The best dental marketing company creates coupon codes for your dental practice, creates engaging social media content and provides suggestions on how to enhance communication with the patients.

PR (Public Relations) is one of the deriving factors in the sustainable growth of your dental business. The dental digital marketing company offers PR services for your dental practice to ensure your dental clinic stays ahead of the competition.

Conclusion:

Investing in a well-rounded marketing service incorporates effective marketing strategies relevant to your dental business, which helps in achieving high ROI (Return on Investment). Dental marketing strategies build brand reputation, increase brand awareness, increase loyal patients, attract new patients, enable better communication and build PR.

Contact us

Dental Marketo
dentalmarketo.com

Phone: 415 500 5333
Email : Hello@DentalMarketo.com

Address : 1901 Avenue of the Stars 2nd fl, Los Angeles, CA 90067

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GoodFirms Publishes Newly Evaluated List of Best Recruiting Software for 2023

2023-09-29T07:06:53+10:00

Recognized AI and ML-powered recruiting tools assist companies to revolutionize the recruitment process and identify the most appropriate candidates for the job.

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Washington DC, 28th Sep 2023–GoodFirms, a universally renowned B2B ratings, and reviews platform, evaluated a new list of best recruiting software. The recruitment system helps several businesses find suitable candidates by automating the workflows and by leveraging artificial intelligence to filter the suitable candidates..

Businesses utilizing the next-generation AI-based recruitment software have made it effortless to streamline the entire data flow, access useful insights, automate the recruiting process, and manage and keep track of candidate data securely aligned with the data protection guidelines. The recruitment system also allows the recruiter to integrate it with platforms like Gmail, Google Analytics, different marketing tools, and much more.

"The listed recruitment management software incorporates functions like ATS, smooth onboarding, scheduling interviews, follow-ups, events, report generation, and maintaining transparency," says GoodFirms.

Service seekers can use GoodFirms' latest list of best-in-class recruiting systems, apply filter options for features, pricing models, devices supported, deployment, business size, etc., and choose the most reviewed and top-rated employee monitoring tools.

Most Popular Features of Recruiting Software:

Applicant Tracking
Assessments
Background Screening
Candidate Management
Collaborative Recruiting
Internal HR
Interview Management
Job Posting
Onboarding
Recruitment Automation
Recruitment Marketing
Reference Checking
Resume Parsing
Self Service Portal

GoodFirms curated this recent list of the top recruiting software via a thorough analysis based on quality, reliability, and ability to cater to the requirements of the service seekers. The order is also shown on diverse parameters, such as the background of each product, the company, years of experience in the domain areas, online market penetration, customer testimonials, and much more.

Get in touch with GoodFirms if you wish to get your business listed. Interestingly, achieving the top position among the best service providers will attract the attention of potential prospects, boost productivity, generate more sales, and earn more profit.

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About GoodFirms:

GoodFirms is a B2B Reviews and ratings platform that helps buyers make informed decisions by providing detailed insights into IT companies and software solutions. Simultaneously, it assists IT companies and software vendors in boosting user acquisition, market share, and brand visibility.

GoodFirms presently features 130,000+ companies & software, 60,000+ verified reviews, and 2500+ validated surveys and resources.

Get Listed with GoodFirms.

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Backlinks to improve your website's reputation: the basics

2023-09-29T06:58:20+10:00

Backlinks, or backlinks, play an important role in search engine optimization (SEO) and in improving your website's reputation. They are links that point to your website from third-party resources, and they can have a significant impact on your visibility in search engines as well as your reputation in the online community.

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In this article, we'll look at what backlinks are, why they're important, and what actual methods exist for attracting them.

Why backlinks?

Backlinks serve as an indicator of your site's trust and authority in the eyes of search engines. They tell search engines that your content is valuable and interesting to other users.

Therefore, the more quality backlinks you have, the more likely it is that your site will rank highly in search results.

In addition to SEO benefits, backlinks also help you attract new users and build trust with your audience.

Types of backlinks

Organic. These are links that are created organically when other websites link to your content because of its usefulness and interest.

Artificial (purchased). These links are created in order to improve your website's ranking. They can be ineffective if proper precautions are not taken.

High and low authority links. Backlinks from authoritative sites (e.g., from reputable news sources) carry more weight for SEO than links from less authoritative sources.

Strategies for attracting backlinks

To improve your site's reputation and increase its visibility in search engines, you should utilize a variety of backlink attraction strategies.

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Quality content. Create unique, informative and useful content that will attract the attention of other webmasters and authoritative sites.

Guest posting. Publish articles on authoritative websites in your niche with links to your site included.

Social media links. Distribute your content through social media to attract attention and get backlinks.

Work with bloggers and affiliates. Partner with influential Influencers to get mentions.

Competitor Analysis. Study where your competitors are getting backlinks from and try to replicate their successful strategies.

Create infographics and video content. Visual content often attracts more attention and can encourage other sites to link to you.

Conclusion

Backlinks remain an important element of SEO strategy and website reputation. By utilizing a variety of techniques and strategies, you can attract quality backlinks and improve your site's visibility in search engines.

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IT Consulting Leads: Finding New Business for Your Tech Consulting Firm

2023-09-29T06:53:17+10:00

We’ve all been there before, we’re stuck in front of our monitors, and we’ve found that we’ve run out of leads. The feeling can happen in any industry and looking for new IT consulting leads is not insulated from this.

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Getting New IT Consulting Leads

Like any lead generation or lead nurturing campaign, the IT industry does not really differ if you really think about it. The basics are pretty much still the same.

There are a couple of ways of generating new leads. If you are still a new startup then you have no choice but to really go out in the field to meet new people.

Events are a great place to start and you should also look into creating sales funnels using your own name as your main vehicle for representation.

Build a LinkedIn profile and connect with the movers and shakers in your particular niche, then harness these connections in generating leads. Make sure that you are an accurate representation of what your brand is trying to sell.

And, of course, include your landing page somewhere in your bio.

Segment and Categorize

We’re sure you’ve got a list of people that you’re ready to tap into, but how many of these people can you reach? It is at this time that you can utilize the principles of account-based marketing and create campaigns explicitly designed for them.

Instead of spending your time looking for new leads, why don’t you try to win some of the people that are already on your list with segmented campaigns?

The Traditional Email Campaign

Say what you want about email, but we can tell you that it still works. Once you’ve segmented your list, create value in the emails you send.

{loadads}Remember to integrate your email efforts with a proper CRM application so that you can automate and monitor with ease.

Take after the lessons of ABM and make sure that you personalize your campaigns with each niche market segment that you are targeting. This makes your email campaigns more effective.

Building Up a Repertoire on Social Media

You can harness the power of social media to create sales funnels as we’ve mentioned earlier. Platforms like Facebook and LinkedIn are great places to start.

Join groups and make sure you’re connected with the right type of people. Don’t push sales on anyone, but instead make sure that you’re active enough that you build a reputation as a thought leader in your industry.

Of course, you still have to optimize your profile – make sure everything is filled out and that you are representing your industry well – but this is a long-term strategy for building sales commitments that are centered on relationships.

You can’t be too sales-y here, but you will find that you can quickly generate leads by just engaging with people.

Content Matters

If you want to establish yourself as a resource for valuable information, then the type of content that you release should speak volumes about your company.

Engage in interactive content marketing whenever you can.

Retargeting Maneuvers

There’s this phrase that digital marketers use called “pre-suasion” and it’s the act of trying to market to a certain client base before you even put forward your proposal. It works by getting your brand in front of them before you even meet with them.

You can utilize a retargeting strategy to make sure that your message appears on their screens when you’re not around. It involves a nifty ad campaign, but we can tell you that it works because even we have tried it before.

You can utilize ad retargeting – even with video – in various social media platforms.

Landing Pages

How optimized are your landing pages? Are you sure that your CTA buttons are built in a certain way? Are your forms too long? If your lead generation pipeline breaks during the conversion stage, then you won’t be doing your business any good when it comes to actual conversion.

The Feedback Process

Make sure that you record feedback correctly and that you monitor your analytics in order to ensure that you can tweak your campaigns for the better. Get your Google Analytics on point and learn.

This is the opportunity for you to do split testing, too, and it allows you to become more efficient and effective with your resources.

So there you have it, a few simple ways that you can develop new leads for your IT consulting business!

Looking to set more sales appointments and generate more leads? Visit Callbox today!

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Tenable Recognised as a Leader in OT Security in Latest GigaOm Radar Report

2023-09-28T17:07:54+10:00

Tenable®, the Exposure Management company, today announced it has been named a ‘Leader’ in the GigaOm Radar for Operational Technology (OT) Security. GigaOm Radar reports provide forward-looking analysis that plots the relative value and progression of vendor solutions along multiple axes based on strategy and execution.

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GigaOm Analyst Chris Ray wrote: “Tenable OT Security is comprehensive, provides numerous mature integrations, supports complete ICS/OT protocol decoding, delivers high-quality alerts, and leverages vulnerability priority ratings (VPR) to significantly reduce the time it takes to remediate or mitigate risk. Tenable uses a proactive approach to exposure management by limiting the attacker’s ability to exploit vulnerabilities, preventing them from becoming active threats.”

GigaOm is an analyst firm with 20+ years of experience advising clients ranging from early adopters to enterprise organizations. They provide technical, operational and business advice to enterprise business and technology leaders offering practical, actionable, strategic and visionary advice for modernizing and transforming their businesses.

The report is available for free download from the Tenable website: www.tenable.com/analyst-research/tenable-named-leader-in-2023-gigaom-radar-for-ot-security-report.

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What is the Airline Ticketing Portal

2023-09-28T06:51:00+10:00

FlightsLogic provides the Airline Ticketing Portal, Flight Booking Portal Development to travel agencies, tour operators, and TMCs globally. For more details, Pls visit our Website: https://www.flightslogic.com/airline-ticketing-portal.php

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Airline Ticketing Portal

What is the Airline Ticketing Portal?

Airline Ticketing Portal is a platform for travel agencies to book airline tickets. It provides an interface via which the agent may make decisions about all aspects of the booking process

Agents can use the airline's website to search for tickets, confirm passenger details, choose seats, add extras, and make payments.

Travelers nowadays prefer to arrange their flights rather than pay travel brokers a fee. Furthermore, travel agencies provide numerous discounts on booking rates and other benefits

Flight booking portal will add experience to your organization and help it stand out in a competitive field. As a result. it aids in the reduction of operational expenses by providing all of the distinct and vital characteristics that you will need.

Airline Reservation and Booking Software Development

Flightslogic is a premium travel technology company that provides an excellent airline booking web solution. Our airline booking portal software offers overall tours and a travel admin panel to assist you in keeping up with the changing demands of your present travel business

We provide sustainable and robust airline ticketing_ services that entirely automate the scheduling and ticketing processes. This program assists in managing online payments. boarding pass printing. and online check-in.

We also collaborated with top travel aggregators and travel API providers to expand and deliver world-class flight booking portal solutions to global travel agents. We are not only concerned with flight booking portals but also with complete travel portal development, travel technology solutions. {loadads}travel booking engine development. travel booking software, top-class B2B, and B2C travel portals. API/XML integration, and much more

Travel businesses use an online flight booking site, which allows end users to browse for and reserve ticket deals online, enhancing efficiency in the travel sector. Our web-based solution allows customers to visually search and book airline tickets for specific seats on available flights. The flight booking system automates the booking process to make it easier to buy an airline ticket online.

We provide our clients with a fully integrated airline reservation system with flexible ticket reservation and inventory management options. Our system offers a stable platform to airlines of all types. We are developing a flight booking engine that includes fare tariffs. airline schedules. ticket records, and passenger reservations

Our flight booking engine provides consumers with a rapid, straightforward, and error-free online reservation process. Our developers use a results-driven approach to portal creation, and our high-quality flight booking portals are affordable. We strive for complete client satisfaction in all aspects of our work. We have set high criteria for every portal development endeavor. including the flight booking portal.

The FlightsLogic team has designed tailored software systems for the airline sector. We help you accelerate your business by choosing the right technology and procedures for your budget and requirements. Our airline reservation system will help you increase productivity and manage more bookings by selling flight tickets directly from the back-office system.

Our airline ticket booking software allows potential consumers to select from several alternatives, which are then bundled into a package to satisfy the customer's informational needs. The bespoke package also includes the best hotels, vehicles, rented cars, API integration for tour and flight booking for travel agents, and so on.

All travel portals and applications built with our API are also highly flexible with a broad range of devices and form factors, utilizing cutting-edge responsive technologies to automatically alter the display layout to fit the screen of the user device. We also offer API integration for Amadeus. Galileo, and Sabre.

FlightsLogic also increases online ticket sales and allows consumers to compare the prices of other rivals, giving them the option to check the competition rates and book a direct trip. You can quickly follow sold-ticket data and review the passenger list. Our flight booking portals are customized, adaptable. and linked with worldwide API, allowing you to access thousands of travel providers from a single platform.

How Does the Airline Ticketing Portal Work?

The primary role of an airline ticketing portal is to book, manage. and regulate the reservation of flight tickets. It gives detailed information on available dates, airlines, and airports worldwide. It must also compute fare (fare differential, related taxes, and so on).

The airline booking software is designed to improve your online sales by giving client management and tracking features to many users. Modern travelers choose an online airline reservation system since it takes only a few seconds to book their destination with cheap flight tickets and hotel accommodations.

Flight Reservation Systems are used to reserve seats for a specific airline and interact with a GDS system. which assists travel agencies in making reservations for major airlines in a single system. This service includes 24-hour customer assistance for hassle-free cancellations, refunds, and changes to plane tickets. We provide the best commission on every international or domestic flight ticket booking

Ticket booking software development is critical to the company's success. It offers airline booking software that integrates with universal GDS systems such as Amadeus. Sabre, and Galileo. The integration of GDS and flight booking software facilitates the collection of data from several suppliers, resulting in one of the best airline search tools available.

Because of the ease of access to real-time data, travel organizations are looking for an online airline management system.

The efficiency of travel businesses will increase with this 24x7 availability solution. This system may be accessed at any time to reserve tickets. The online airline reservation system has resulted in significant growth in the sale of flight tickets, allowing the travel sector to collect more revenue through a flight booking engine

A travel booking engine software cannot be beneficial to travel businesses unless it includes an air booking engine. We can build excellent online airline booking software with our travel portal development services to get more customers.

FlightsLogic ensures that you have access to comprehensive airline reservation site services such as PSS. Distribution, Analytics, and Frequent Flyers. We also assist airlines in expanding and disseminating their information via GDS systems and API interfaces. We provide the best flight booking software, a quotation system, and outstanding features

The expert team at FlightsLogic develops flight booking software with B2B and B2C modules. Our software enables travel businesses to supply B2B/B2C clients with real-time flight tickets. Our online flight booking system is an excellent piece of software. It serves a variety of purposes and benefits the tourist sector

A flight booking portal is a website where travel agents may book airline tickets. To help airline operators improve trip reservations, we integrate our proprietary airline reservation management systems with direct ticketing channels, e-commerce websites, and GDSs.

Features of Airline Ticketing Portal

Flight Analysis Module.

Travel API (Application Programming Interface) booking solution.

Allow passengers to choose their seats

Trustworthy and reliable in all aspects.

You can generate a financial report and reservation report.

Online bookings support flyer programs.

All the rules and baggage information are available in the flight booking system.

There are multiple options available such as booking multi-city flights with all the mentioned details.

Push notifications via email regarding the confirmation of ticket bookings.

An advanced flight booking portal with real-time inventory

Multiple payment gateways.

The auto-booking confirmation email can be sent

Responsive and user-friendly portal design

Easy booking management features

Portal owners can manage all kinds of bookings and cancellations anytime

Why Choose FlightsLogic?

FlightsLogic is a web portal development company that can assist you in developing such ticket or airline booking systems. You may create such a portal with us and make your clients delighted by providing an easy option. Our flight booking services help you receive a trusted and advanced travel booking system that offers rapid payment options and airline information.

Our web-based ticket booking system incorporates a Global Distributed System (GDS) to give real-time data to passengers and agents as they finish their booking process. The GDS system can offer users accurate inventory and rate information. Furthermore, the airline reservation software enables you to do booking operations through several online web portals.

We create portals and software with features such as attractive design. call to action, automatic booking confirmation sent to email and SMS, real-time booking, a powerful back office, access to massive travel and hotel suppliers, and much more. Our flight booking software may connect to single or several GDS systems, LCCs, third-party flight APIs. and IATA and non-IATA agents, depending on the client's requirements.

As a leading provider of travel technology services, we ensure that our solutions assist both B2B and B2C businesses. You can count on us to help you expand your business. Our travel portal development is highly optimized. with broad distribution capabilities via the travel agency portal. internet booking engine. B2B sales channel. corporate booking engine. etc.

Our air ticketing module is connected with third-party XMLs, multi-MIS reporting. flight GDS, LLC. and international and domestic airlines. We deliver an end-to-end robust and user-friendly airline reservation system. Because this airline booking system is linked to the GDS system, it can supply real-time data to help you run your business successfully.

As a result, you may connect your ticket booking with any GDS APIs to help you eliminate all types of airline booking-related issues.

We provide cutting-edge airline reservation software solutions that offer direct ticketing channels and automate activities like boarding card printing, online payments, and online check-in administration.

Why Airline Ticketing Portal is important for travel business Providers?

An airline ticketing portal is vital for travel business providers, particularly those who only sell flight tickets because it not only allows travel agents and tour operators to make instant purchases but also allows them to book or purchase bulk flight seats at the best possible rates.

Flight Booking System provides information on flight schedules. pricing. booking dates, destination details, weather updates, and much more. You can also pay online using your debit or credit card. UPI, or payment gateway. An airline reservation system is a highly tailored system that incorporates multi-language support. inventory management, and a mobile-friendly design, and it is a tremendous benefit for passengers

All of our flight booking systems are automated and include sophisticated features and top functionality such as real-time booking.

GDS connectivity, smooth inventory management, one-way, round trip, and multi-currency payment via numerous payment gateways.

An airline reservation system software is necessary to manage flight ticket booking, schedule flights, and convey critical information to the end user.

Airlines must have an active and best reservation system to remain competitive in terms of turnover and profit generation. If you are a travel service wholesaler or a flight ticket service wholesaler, we always recommend a B2B web-based airline booking portal to our clients since it streamlines the business process.

The portal is a search-based system where travel agencies and tour operators may choose the kind of flights, number of seats, and payment method from various possibilities

FlightsLogic partners with Global travel companies and develops rich online airline reservation software that offers 24/7 availability and real-time bookings. Not only that you can get the designers to build your airline reservation system according to your business requirements.

Benefits of the Airline Ticketing Software

Easy flight booking facilities with the customized flight booking database design

Computerized reservation system airline

Provides security to the flight reservation system database

The interfaces of airlines promote online bookings

OTA ticket generation and resolution availability

The airline booking process comes with easy cancellation

Proper booking management through the airline reservation database

Easy and flexible best departure information software

Displays the purpose of the reservation system through the terms and conditions

Multiple payment gateways with various payment modes

Promotes last-minute booking through extranet services

Easy referral through the referral codes

Easy Implementation for flight scheduling

Get the booking history with just a single click

Responsive and can work on all platforms.

Lowest Airfares on all the Domestic & International Flights

Zero Convenience fees on all fares

Best in the industry commission

Additional Mark-up facility available pre & post booking

Online Cancellation & Rescheduling

24X7 Customer Support

For more details, Pls visit our website:

https://www.flightslogic.com/airline-ticketing-portal.php

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Keeper Security Shares Most Important Files to Preserve When Disaster Strikes

2023-09-28T06:48:42+10:00

Disasters can be unavoidable and unpredictable – store these critical documents and ensure they’re accessible this Disaster Preparedness Month

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Floods and bushfires plague Australia every year - some destroying almost everything in their paths. Depending on the disaster and how quickly it’s moving, communities may only have a couple days, hours or even moments to evacuate, with potentially life-altering impacts.

This Disaster Preparedness Month, as we enter the peak of bushfire season, it’s imperative that individuals and families have plans and safeguards in place to protect not only themselves, but also their valuable assets, including important documents. To help households keep their most sensitive documents and personal identification information (PII) safe, Keeper Security is sharing the most important files to have stored in the event of an emergency or natural disaster.

Household Identification: Any physical documentation identifying who lives at a residence is imperative to store safely for multiple reasons. For example, photo IDs prove the identity of household members in the event of damage to the house or injury to a resident, and birth certificates maintain or re-establish contact with family members. Additional household identification documents that should be protected are military service information and pet ID tags. By uploading copies of these important documents that contain highly sensitive information to a secure digital database, you’ll have digital copies as a back-up in case any physical documents get damaged or destroyed in a disaster.
Financial and Legal Documentation: Disasters cause enough chaos, and it can be easy to lose track of financial and legal obligations in the process. Housing payments are important to keep safe to identify financial records and possible loans, insurance policies help re-establish financial accounts, evidence of various sources of income are used to maintain payments and credit, and tax statements provide contact information for financial and legal providers which may be helpful in applying for disaster assistance.
Medical Information: If a natural disaster injures an individual or family member, protecting certain medical records is critical. Households should consider storing physician information in case medical care is needed, copies of health insurance information/cards to ensure existing care continues uninterrupted for specific conditions that require it, Medicare cards, as well as immunisation records and medication information to inform medical assistance teams if necessary or to fulfill work and school requirements. By storing digital copies of important medical records safely in a fully encrypted vault, individuals can also give trusted friends and family emergency access to such documents in the event of injury, illness or loss of life.
Insurance Information: Unpredictable damage to a home can be life altering and displace a family indefinitely. To ensure that your home is protected, it’s crucial to keep records of all home, wind and flood insurance policies, so necessary financial resources can be provided if you need to repair, replace or rebuild what is damaged or lost.
Household Contact Information: Lastly, it’s important to keep records of a household’s core institutions that handle the most important information and care, including banks, insurance agents, health professionals, service providers and places of worship.

National Preparedness Month aims to educate and empower Australians to be ready if or when emergency strikes. Although disasters are inherently unpredictable and often unavoidable, one thing you can avoid is losing access to important files that are critical to have in times of crisis.

By protecting these documents and storing them in a safe place, such as a digital vault, you’ll be much more prepared when disaster strikes.

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Medicare vs. Medicare Advantage: Which One is Right for You?

2023-09-28T06:48:04+10:00

We'll discuss the advantages and disadvantages of each program, so you can decide which health care plan will be best for you. Let's first understand what the Medicare program is and what are the basic differences between Original Medicare and Medicare Advantage.

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When it comes to healthcare coverage for seniors, two primary options often come into the spotlight: Medicare and Medicare Advantage. Understanding the differences between these choices is essential in making an informed decision regarding your healthcare.

In this guide, we'll delve into the features of Medicare and Medicare Advantage to help you determine the most suitable option for your needs.

What is Medicare?
Medicare is a federally funded health insurance program in the United States, designed primarily for individuals aged 65 and older. It also covers certain younger individuals with disabilities or specific medical conditions.

Medicare is divided into several parts, each covering various aspects of healthcare.

What is Medicare Advantage?
Medicare Advantage, on the other hand, is an alternative to traditional Medicare. Offered by private insurance companies, Medicare Advantage plans combine the benefits of Medicare Part A (hospital insurance) and Part B (medical insurance) into a single plan.

They often include additional benefits like vision, dental, hearing, and prescription drug coverage.

Comparing Medicare and Medicare Advantage

Medicare:

Coverage: Medicare comprises Part A (hospital insurance) and Part B (medical insurance). {loadads}It offers a wide range of coverage, including hospital stays, doctor visits, outpatient care, and preventive services.

Cost: While Part A is usually premium-free for most beneficiaries, Part B and other parts may have monthly premiums, deductibles, and coinsurance costs.

Flexibility: Medicare allows you to choose any doctor or healthcare provider that accepts Medicare.

Medicare Advantage:

Coverage: Medicare Advantage plans combine Part A and Part B benefits and often include additional coverage for services like vision, dental, hearing, and prescription drugs.

Cost: Medicare Advantage plans may have a monthly premium, in addition to the Medicare Part B premium. There may also be copayments or coinsurance for services.

Network: Medicare Advantage plans usually have a network of healthcare providers, and you may need to use doctors and hospitals within the plan's network.

Deciding Between Medicare and Medicare Advantage
Choosing between Medicare and Medicare Advantage depends on your individual healthcare needs, preferences, and budget. Consider factors such as the doctors you want to see, the medications you take, your overall health, and your willingness to pay for additional benefits.

F&Q (Frequently Asked Questions)

Q: Can I switch from Medicare to Medicare Advantage or vice versa?

A: Yes, during specific enrollment periods, you can switch between Medicare and Medicare Advantage based on your preferences and circumstances.

Q: Are prescription drugs covered under Medicare Advantage?

A: Yes, many Medicare Advantage plans include prescription drug coverage. It's important to review each plan's drug formulary to ensure your medications are covered.

In conclusion, both Medicare and Medicare Advantage have their own set of advantages and considerations. If you're seeking a comprehensive healthcare solution with additional benefits, Medicare Advantage may be the right fit.

Alternatively, if you value flexibility in choosing your healthcare providers, traditional Medicare might be the best option.

For more guidance and personalized recommendations regarding your healthcare coverage, consider consulting with Access Health Care Physicians, LLC, experts in healthcare solutions. They can provide valuable insights to help you make an informed decision that suits your unique healthcare needs.

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SunTec India attends Google's first-ever in-person Search Central Live event in India

2023-09-28T06:47:42+10:00

SunTec India- a globally leading IT outsourcing and BPO company - recently attended and participated in Google's first-ever in-person Search Central Live event in India. The event, hosted in Delhi on September 25, brought together digital marketing professionals across India to discuss the latest in Google Search and gain insights directly from Google's teams.

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Attendees heard directly from Google executives and experts about innovations that Google is working on perfecting and how these will shape the future of search.

"It was an honor to be part of this milestone event for Google in India," said Rohit Bhateja, Director of Digital Marketing at SunTec India. "Hearing directly from Google's teams on what's next for Search gave us a glimpse into the future that awaits digital marketers, with Google amidst plans to roll out its new search generative experience (SGE) across the globe in the coming year.

Google is clearly committed to making search technology more intuitive, assistive, and inclusive, according to Rohit. He also noted that Google is assessing everything on the web through the lens of consistent authority across platforms, which it plans to verify and observe minutely.

"The future of traditional SEO is looking bleaker," he added. "If I were to recap the Google Search Central Live event to fellow marketers, I would only say this- the reimagined Google is all about user intent over keywords."

Google aims to make search better for everyone, so businesses need to focus on creating high-quality content that is relevant to their target audience. It is not about tricking search engines anymore, as Rohit put it.

It's about creating content that is genuinely helpful to users. However, he also added that implementing the ideas Google has about helpful content on a B2B landscape might prove more tricky than intended.

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It's an exciting but uncertain time for digital marketers as they adjust to this new era of search. For SunTec India, the event provided an invaluable glimpse into the future of Google's core search offerings.

As a Google partner and a leading digital marketing service provider, the company looks forward to rethinking its approach to improve search visibility and success for itself as well as clients.

About SunTec India

SunTec India is a leading IT and business process outsourcing company with over 8,530 clients from 50 countries and over 1,500 full-time employees. The company is an AWS partner, a Shopify partner, CMMI-3 certified, HIPAA-compliant, a Microsoft partner, and ISO-certified.

It has been providing end-to-end support across the domains of data, eCommerce, web & app development, digital publishing, and online marketing services for 20+ years.

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Top 10 Screening Mistakes Made by Recruiters

2023-09-28T06:46:59+10:00

Recruiting a new team member for your company is expensive and time-consuming, so it's important to get the job done and done well. Here are ten of the most common screening mistakes that recruiters make.

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Recruiting a new team member for your company is expensive and time-consuming, so it's crucial to be thorough and perform this task well. Here are ten of the most common screening mistakes that recruiters make.

1. Hiring too quickly

According to Shane Malik senior recruiter at Ducknowl, In many hiring situations, there is pressure to fill a vacated position quickly, but, even in these situations, a recruiter must not skip essential steps. Make sure to at least verify all the information on the applicant's résumé and perform a thorough screening process.

This is important as most applicants often oversell their skills to get ahead in the interview process. You can remove these fake or underqualified candidates by contacting their references (if any) or with a pre-assessment test.

A pre-assessment test application allows you to set basic questions to test their hard and soft skills and rank the top-scored candidates in order.

2. Failing to persuade the applicant

As a potential employer, it's possible to believe that you're doing the applicant a favor by offering them a job, but this is not the best approach. Good job candidates can be challenging to find, so you should make some effort to ensure the ideal candidate chooses your company over others.

Not all candidates can be persuaded with money. {loadads}A candidate with 5+ years of experience in a company is less likely to come to you if they don't get something beyond monetary benefits.

They might be looking for an excellent opportunity to climb up the ladder. Some may even be looking for a friendly and inclusive work culture.

As a recruiter, you need to analyze the needs of the candidate and try to sell your company to persuade them.

Personal references are often overlooked in the screening process, but this information is crucial for learning details about the person joining the team. As mentioned earlier, candidates often oversell themselves in their CVs.

Therefore, it's always a good idea to find out as much crucial information about the candidate as possible, and contacting the references is an ideal way. One way to do that is by visiting the candidate's LinkedIn page and contacting their previous employer or colleagues.

4. Getting lured by exaggerated résumés

It's an unfortunate truth in the business world that a majority of candidates exaggerate skills and years of prior experience. Don't get too enthusiastic about an impressive history until you verify the details.

5. Ignoring personality and temperament

Personality plays a huge role in how well a candidate does their job on the team. Leadership roles require different personality traits than creative or other positions in companies.

Make sure to match the right kind of person with the job rather than only looking at experience and skills.

6. Making the interview sound mechanical

Even though you are hiring someone for a technical position, the person doing the job has non-monetary expectations from your company. An interview that appears too mechanical may give us a negative vibe about the company's work culture.

People love to join a company that makes them feel welcomed and valued, and a positive and friendly attitude of a recruiter can likely make it possible.

7. Discarding "overqualified" candidates

In many cases, it's hard to find applicants who can perfectly fit all the criteria, so you might have to expand your horizons and look at a broader range of applicants. Just because a candidate is overqualified, that does not mean they won't accept your job offer or leave your company for better opportunities.

If someone is applying for the job, they may be genuinely interested in your company.

8. Lack of coordination between hiring managers

A candidate must go through multiple interviews with different personnel for some job positions. This is where coordination between hiring managers is absolutely critical.

The leading recruiter must constantly track the candidates and upload their resumes and results with all the other hiring managers to keep them updated. The last thing you want is for all recruiters to ask the same question to the candidate.

That time is time-consuming and makes you look unprepared, especially in front of experienced candidates. Ensure that all relevant managers communicate with each other about their observations and avoid recruitment screening mistakes.

9. Inadequate detail about the job and company

Suppose you don't adequately describe the company and the job when advertising a work position. In that case, you're bound to attract many candidates who are either wrong for the job or who would become uninterested when they learn more details.

10. Asking the wrong interview questions

According to Chloe Moskovits senior recruiter at Movable Ink, It's crucial to think diligently about the questions to ask the candidate. You should probe and gain insights into how they would approach various situations likely to occur on the job.

Asking vague questions will result in an interview with little or no value and waste company time and money. The screening and hiring process is one of the make-or-break aspects of succeeding in business.

Make sure to avoid making the most costly recruitment mistakes when finding a new member of your team.

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FlipHTML5's Free Brochure Maker Helps Users Increase Sales at Lower Cost

2023-09-28T06:46:27+10:00

FlipHTML5, a user-friendly digital publishing platform features a free brochure maker to help companies succeed in their marketing campaign. They can save a lot of costs in creating, enriching, and distributing digital brochures.

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The success of a company is inseparable from a marketing campaign, and the key to professional marketing is brochures. As business marketing strategies are gradually shifting online nowadays, digital brochures emerged as effective online marketing materials.

FlipHTML5’s free brochure maker is a tool that helps businesses create interactive digital brochures to promote their branding and increase sales at a lower cost.

FlipHTML5 supports users to directly drag-and-drop a PDF, Word, PPT, or a set of images to convert a flippable digital brochure. It allows users to add interactive elements to the digital brochure, such as music, images, videos, and loading animations, making it more interactive and helping to keep readers interested.

The free brochure maker also provides tons of templates, freeing users up to do other things and helping users create professional brochures without design knowledge.

Using this free brochure maker, users are able to edit every corner of the pages. In this way, users are capable of adding multimedia that can be directly shown on the pages, and inserting hyperlinks that seamlessly lead audiences to the business website or product purchase pages, making it easy to enhance the viewing experience and go beyond the obvious.

FlipHTML5 saves the cost through the entire creation process of brochures, including printing, designing, hosting, and distribution. It’s okay if businesses haven’t got their files ready, this free brochure maker prepares various templates for them to quickly complete their brochures.

{loadads}The brochure made with FlipHTML5 will own its unique URL/QR code/embed code for distribution online. In this way, businesses don’t need to print brochures and distribute them offline as they can be directly shared online and reach more audiences in seconds.

FlipHTML5 also provides online bookcases to help businesses categorize and batch-share brochures made with this free brochure maker. With the bookcase, businesses can showcase multiple marketing materials in one bookcase and directly share the bookcase’s URL to easily share with millions of users worldwide.

It can also be embedded in websites to orderly and intuitive present brochures, instead of piling up bulky PDFs that take time to download.

“Our team is very aware of the importance of marketing, thus we have succeeded in bringing FlipHTML5 to you,” said Jackie Peng, Customer Service of FlipHTML5, “We believe you can do the same thing with this feature-rich free brochure maker.”

For more information on the free brochure maker, please visit FlipHTML5.

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How to Choose the Right Custom Laravel Development Service Provider

2023-09-28T06:45:04+10:00

Do you need custom Laravel development services? We can give you immediate access to dedicated Laravel developers to speed up your existing Laravel-based software projects or carry out a new one from scratch.

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In the fast-paced digital world, having a robust and efficient web application is crucial for any business. Laravel, being a popular PHP framework, is widely acclaimed for its versatility and flexibility in creating customized web solutions.

When considering Laravel development for your business, choosing the right service provider is paramount. One such eminent name in the industry is Pixxelu Digital Technology.

In this article, we will guide you on how to select the perfect Laravel development service provider and shed light on what makes Pixxelu Digital Technology stand out.

Understanding Your Business Needs
Before diving into the realm of Laravel development, it's vital to comprehend your business requirements. Define the scope of your project, the features you need, and the budget you have in mind.

Having a clear vision will help you choose a Laravel development service that aligns with your specific business goals.

Experience and Expertise
When selecting a custom Laravel development service provider like Pixxelu Digital Technology, evaluate their experience and expertise. An experienced team brings extensive knowledge and skills to the table, ensuring your project is handled with efficiency and professionalism.

{loadads}Pixxelu Digital Technology boasts a team of seasoned developers with years of experience in Laravel development.

Portfolio and Case Studies
Reviewing the portfolio and case studies of a Laravel development service provider is crucial. It gives you insights into the projects they have completed and their ability to deliver high-quality solutions.

Take the time to explore Pixxelu Digital Technology's portfolio to witness the diverse range of successful projects they have executed.

Client Testimonials and Reviews
Client testimonials and reviews are a testament to the service provider's reliability and satisfaction rate. Check online platforms and the service provider's website for feedback from previous clients.

A reputable company like Pixxelu Digital Technology will showcase positive reviews, reflecting their commitment to client satisfaction.

Communication and Collaboration
Smooth communication and collaboration are vital for a successful Laravel development project. Ensure that the service provider has effective communication channels and is open to collaborative discussions.

Pixxelu Digital Technology values transparent communication and collaborates closely with clients throughout the development process.

Scalability and Future Support
Choose a Laravel development service provider that offers scalability options for your project. Your business may grow, and the application should be able to scale accordingly.

Additionally, inquire about post-development support and maintenance services. Pixxelu Digital Technology provides scalable solutions and comprehensive support to ensure your application evolves with your business.

Cost-Effectiveness
While cost is a significant factor, it shouldn't be the sole determinant. Look for a Laravel development service provider that offers a balance between cost and quality.

Pixxelu Digital Technology provides cost-effective solutions without compromising on the excellence of work.

Compliance with Industry Standards
Ensure that the Laravel development service provider adheres to industry standards and follows best practices. This guarantees the security, performance, and reliability of your web application.

Pixxelu Digital Technology complies with industry standards, delivering solutions that meet the highest quality benchmarks.

In Conclusion
Selecting the right custom Laravel development service provider is a crucial decision that can significantly impact your business's online presence. By considering factors such as experience, portfolio, client testimonials, communication, scalability, cost-effectiveness, and compliance with industry standards, you can make an informed choice.

Pixxelu Digital Technology, with its expertise and dedication, emerges as a top choice for Laravel development services. To submit your article on Guest Posting Sites, click here.

Choose wisely and embark on a journey to elevate your business's digital footprint with a stellar Laravel-powered web application.

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Unlock E-commerce Success: OpenCart Abandoned Cart Extension by Knowband

2023-09-28T06:43:14+10:00

Explore the OpenCart Abandoned Cart Extension by Knowband, a game-changer for e-commerce. Learn how it reduces cart abandonment, maximizes conversions, and provides real-time insights. Dive into analytics and expert strategies to boost your online sales.

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In the fast-paced world of e-commerce, every potential sale counts. One of the biggest challenges online retailers face is cart abandonment.

Fortunately, there's a solution that can turn the tide in your favor: the OpenCart Abandoned Cart Extension by Knowband. In this comprehensive guide, we'll delve deep into the world of e-commerce, exploring the features, benefits, and strategies associated with this powerful tool.

The Power of OpenCart Abandoned Cart Extension by Knowband

Maximizing Conversions

Are you tired of potential customers abandoning their shopping carts at the last minute? The OpenCart Abandoned Cart Extension by Knowband is here to rescue your sales. By harnessing the power of this extension, you can recover those lost opportunities and transform them into revenue.

Seamless Integration

Say goodbye to complex integrations. The OpenCart Abandoned Cart Extension seamlessly integrates with your OpenCart store, ensuring a hassle-free setup process.

Real-Time Cart Tracking

Get real-time insights into cart abandonment. Identify the pain points in your sales funnel and take proactive measures to address them.

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Automated Recovery Emails

Discover how automated recovery emails can bring back lost customers. Craft compelling messages that encourage users to complete their purchases.

Reducing Cart Abandonment

Analyzing User Behavior

Understanding why customers abandon their carts is crucial. We'll explore the common reasons behind cart abandonment and how the OpenCart reduced cart abandoned extension can mitigate them.

Effective Retargeting

Learn the art of retargeting and how it can significantly impact your bottom line. Dive into strategies for re-engaging users who have abandoned their carts.

Harnessing the Power of Analytics

Data-Driven Decisions

Explore how analytics can be your best ally in e-commerce. Leverage data to make informed decisions that drive sales and customer satisfaction.

Customer Segmentation

Discover the importance of customer segmentation and how it can be used to tailor your marketing efforts effectively.

Conclusion

In the competitive world of e-commerce, every opportunity to boost sales counts. The OpenCart Abandoned Cart Reminder Extension by Knowband is your secret weapon against cart abandonment.

With its powerful features, seamless integration, and data-driven insights, you can reclaim lost revenue and drive your online business to new heights.

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HKTDC Export Index 3Q23: Export sentiment softens in Q3

2023-09-28T06:42:02+10:00

Optimism for ASEAN, Japan and Mainland China markets

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HONG KONG, Sept 27, 2023 - (ACN Newswire) - The HKTDC Export Index fell 7.3 points to 40.5 in the third quarter of 2023, caused primarily by weak global demand, in line with weakness in exports across the region.

HKTDC Director of Research Ms Irina Fan [L] and Senior Economist Ms Cherry Yeung [R] announced the HKTDC Export Index for the third quarter of 2023 at a press conference today.

Economic risks remained exporters’ top concern. Almost half of survey respondents (48.6%) saw economic slowdowns or recession risks in overseas markets as the biggest challenge, followed by ongoing geopolitical tensions (17.9%) and a smaller-than-expected boost from Mainland China’s economic recovery (16.5%).

Despite the softened export sentiment, traders intend to adopt pro-growth business strategies to strengthen their resilience in the longer term.

Pro-growth business strategies

While increased marketing and promotional activities (41.4%) remained exporters’ key strategies in the third quarter, a significantly higher number of exporters said they plan to provide a wider range of value-added services (40.5%, up 19.2 percentage points).

The third top strategy is to stabilise finances to ensure sufficient cash flow (32%, up 4.7 percentage points). Diversifying sales to additional markets (26.3%) and increasing e-commerce activities (25.7%) were also among the five most popular strategies identified.

Hong Kong Trade Development Council (HKTDC) Director of Research Ms Irina Fan said in response to an uncertain global business environment, traders are adopting a more cautious approach. “At the same time, they are still eager to grow their businesses with proactive measures, such as stepping up marketing and promotional activities, offering more services and expanding to new markets,” she added.

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Exporters tend to keep low inventory

Local exporters tended to run down on inventory (51.5) in the third quarter, suggesting they are holding slightly lower-than-normal inventory, compared with higher-than-normal stocks (48.5) in the second quarter.

Ms Fan added: “Keeping low inventory levels may mean exporters are trying to minimise the costs of holding stocks and ensure that sufficient resources are available to respond promptly to buyers’ demands.”

More than 70% of the respondents said they are currently operating at smaller-than-normal capacity in terms of manpower and production equipment.

Brighter spots

HKTDC Senior Economist Ms. Cherry Yeung said the sentiment towards all key export markets was below 50, but local exporters are more optimistic about the Asian market, being the most positive about ASEAN (41.6), followed by Japan (39.1) and Mainland China (38.6).

While export confidence was highest in the toys (42.2, down 13.2 points) and electronics (40.8, down 6.9 points) sectors, confidence levels have dropped substantially regarding timepieces (32.9, down 15.9 points).

Stable or higher export profitability expected

New orders activity also remained weak. The Current New Orders Index fell 12.5 points to 32.6 in the third quarter.

However, exporters are more positive about new orders in the fourth quarter, resulting in an overall Expected New Orders Index of 46.2.

Despite that, exporters remained mostly optimistic about their operations’ profitability outlook and shared similar views as in the second quarter. The majority of respondents (61.7%) expected to see stable (34.3%) or higher (27.4%) profit margins.

Based on a quarterly HKTDC survey of 500 exporters from six major industries – clothing, electronics, jewellery, machinery, timepieces and toys – the index above 50 indicates an optimistic outlook and below 50 as pessimistic.

Two new markets – India and Taiwan – were added to provide insights into additional markets in the HKTDC Export Index for the third quarter of 2023. The study now covers seven major export markets contributing some 85% of Hong Kong’s total exports (in value terms).

Taking all these factors into account, HKTDC Research has revised its forecast for Hong Kong’s export growth this year to between -7% and -9%.

To view press releases in Chinese, please visit mediaroom.hktdc.com/tc

References

HKTDC Research website: research.hktdc.com/en/

HKTDC Export Index 3Q23: Export sentiment softens from two-year high: research.hktdc.com/en/article/MTQ4NzAxNDQ3Mw

Photo download: bit.ly/3rvWAvS

Media enquiries

Please contact the HKTDC’s Communication and Public Affairs Department:

Jane Cheung, Tel: +852 2584 4137, Email: jane.mh.cheung@hktdc.org

About HKTDC

The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub.

The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels.

For more information, please visit: www.hktdc.com/aboutus. Follow us on Twitter @hktdc and LinkedIn

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Telstra SIM Plans For Gamers: Ensuring High-Speed Connectivity At Low Latency

2023-09-28T06:41:21+10:00

In the fast-paced world of online gaming, a stable and high-speed internet connection can be the difference between victory and defeat.

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As gamers, we know that every millisecond counts and any lag or latency can ruin the gaming experience. This is where Telstra SIM plans come into play, offering low latency and high-speed connectivity to cater to the needs of gamers.

High latency can lead to frustrating experiences, such as:

Input Lag: Your commands don't register instantly, making it challenging to aim accurately or execute timely moves.
Rubber Banding: In online multiplayer games, high latency can cause your character to teleport or "rubber band" around the map, making it difficult to maintain control.
Unfair Disadvantages: In competitive gaming, players with lower latency often have an advantage, creating an uneven playing field.

Why Telstra mobile SIM plans for Gamers?

Telstra, one of Australia's leading telecommunications providers, understands the unique needs of gamers. They have designed specific SIM plans that prioritise low latency and high-speed connectivity:

5G Connectivity: Telstra offers 5G connectivity in many metropolitan areas, delivering ultra-fast speeds and lower latency. Gamers can enjoy smoother online gaming experiences with minimal lag.
Priority on Gaming Traffic: Telstra's network management prioritizes gaming traffic, ensuring that your gaming data gets the fastest route, reducing latency and lag.
Unlimited Data Options: Many Telstra SIM plans offer unlimited data, meaning you don't have to worry about data caps interrupting your gaming sessions. You can game as much as you want without fearing overage charges.
Reliable Coverage: Telstra's extensive network coverage across Australia means that you can enjoy a stable gaming experience even in remote areas, ensuring you're always connected to your favourite games.

Telstra Plus Membership: Gamers can also benefit from Telstra's loyalty program, Telstra Plus, which offers rewards like discounts on gaming accessories, event tickets, and more.

Getting Started with Telstra SIM Plans for Gamers

Choose the Right Plan: Telstra offers a variety of SIM plans, so choose one that suits your gaming needs. Look for plans with generous data allowances and 5G support for the best gaming experience.

Check Coverage: Ensure that Telstra's network covers your area. You can check their coverage map to verify that you'll have a stable connection for your gaming sessions.

Quality Router: Consider investing in a quality router to maximize your gaming experience. A fast and reliable router can complement your Telstra SIM plan and reduce latency further.

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Gaming QoS Settings: If you're gaming on a home network, explore your router's Quality of Service (QoS) settings. These settings can prioritise gaming traffic for a smoother experience.

In conclusion, Telstra SIM plans for gamers offer low latency, high-speed connectivity, and other features that cater to the unique needs of the gaming community. With Telstra, you can game without worrying about lag or data limits, ensuring that your gaming experience is as enjoyable as possible.

So, if you're serious about gaming, it's time to consider a Telstra SIM plan that puts your gaming needs first. Say goodbye to lag and hello to victory!

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